Passage Summary: Shoppers want the best deals or the best stuff; if a company doesn't give them what they want, it will go out of business.

Conclusion: Businesses that fail to provide the best quality or the lowest price will eventually go bankrupt.

Reasoning: Consumers want high quality and low prices, and businesses that fail to attract consumers inevitably fail.

Analysis: There is a logical gap between what consumers 'seek' and what 'attracts' them. The argument assumes that if a product is not the absolute best or the absolute cheapest, it will fail to attract consumers entirely. To make this argument bulletproof, we need an assumption that explicitly links these two concepts—essentially stating that nothing else (like branding or convenience) can attract a consumer. Look for an answer that guarantees that only the two mentioned criteria prevent bankruptcy.